🎯 What is a Phantom Project? → Real work for fictional client → Or real work for yourself → Ethical transparency
📝 Step-by-Step Guide → Choose your phantom client → Do the actual work (3h focused) → Document results → Create before/after → Write case study
📊 Case Study Template (copy-paste ready) → The Client → The Problem (with numbers) → The Solution (what you did) → The Results (metrics) → Before/After visuals
🎨 Before/After Creation Guide → Canva templates → What to show → How to present metrics
(nawet jeśli nie masz klientów)
Największy strach: "Nie mam case studies"
Twoje rozwiązanie:
Przykład Phantom Project:
`KLIENT: "Sarah's Studio" (lokalny salon kosmetyczny) PROBLEM: "Instagram bez strategii, 200 followers, zero leadów" CO ZROBIŁAŚ: Redesign profilu + 30-day content plan REZULTAT: "+340 followers w 30 dni, 12 zapytań o usługi"
[Include: Before/After screenshots, process breakdown, testimonial]
This was a test project to validate my system. Results are real. Client identity protected.`
Delivery: